Hēdoïne
What a brand and what a tone of voice! I adored working with Hēdoïne and will forever be grateful I was recommended to them. I joined the company just as the pandemic hit and they were a constant source of fun, humour and empowerment – a total joy to work with and a seriously impressive team of women. Below are just a few examples of the work I produced during my time with them – more is available upon request.
Real Hēdoïnes
Possibly one of the most inspiring projects I’ve been involved in – the Real Hēdoïnes was a series of interviews with women that felt aligned with the brand for one reason or another. Each one was a joy to capture and I always walked away with a nugget of wisdom. I’ve included a small selection but, if the mood takes you – more can be found here.
Read the full interview here
Read the full interview here
Read the full interview here
Read the full interview here
Emails
Sustainability
How do you communicate your efforts to be sustainable when you’re selling a product that’s known for being bad for the environment? It wasn’t easy but it was a brilliant project that entailed much collaboration across the company. It exercised my problem-solving skills and we found a way to give customers the transparency they deserve. This is a small selection of the copy from this section of the site – find the full project here.
